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Written in collaboration with Rosana Beechum

Cosmetic surgery is experiencing a surge in popularity, a significant step forward in how people begin to perceive and change themselves.

There are many reasons as to why this could be. The world is changing, and industries are trying to keep up with it as fast as possible. Technology, the economy, and social atmospheres – they all have a role to play in why people wish to evolve their sense of self.

Below you will find some of the reasons for there being a recent boom in the cosmetic surgery sector.

Stellar reputations

No industry ever gets by without the power of ‘word of mouth’ marketing, with stellar reputations propelling them to new heights in public consciousness.

For example, Peter Randle is exemplary of a quality cosmetic surgeon in Perth, possessing all the requisite skills, qualifications, and experience required to carry out every surgery safely and effectively. It does not take long for word of that expertise to travel, as he boasts extensive experience and global recognition in his field. A leading specialist, patients know they are in good hands here from the start.

Cosmetic surgery can often seem a little daunting. However, recommendations and a solid background can demystify much of the worries that can come with changing one’s appearance. In the end, that is all people need – a bit of a push so that they know the changes they ache for are possible. After that, nothing can stop the surges of safe and affordable cosmetic surgery, as anybody from influencers to past customers can spread the word.

Considering cosmetic surgery?

Social media influences

Many people shape their personas in close accordance with social media.

Cripplingly low self-esteem has been a problem in wider society for a long time now. Cosmetic surgery can be a remedy for this, giving people a real say in how they wish to present themselves confidently. When people are proud of their appearance, they post selfies online, creating trends.

Some people feel that social media causes a need for them to ‘keep up appearances’, wanting to look as if they are doing well financially. This can be unhealthy behaviour when it is all lies, but there is no real harm in wanting to present your true self in all its glory. Permanent surgeries give truth to who people are, helping them engage with their most authentic self. Social media can celebrate that.

The pandemic effect

Of course, the coronavirus pandemic has shone a brighter light on pre-existing body image issues.

Some Australian news outlets have published links between the pandemic and the rise of cosmetic surgery, citing reasons as such as people spending more time looking in mirrors and even Zoom screens and thus becoming more aware of insecurities in their appearance. Days in regular life can pass by in a blur, but during a pandemic, people are slowing down and reflecting.

It is also worth mentioning that, because travel restrictions are coming into place everywhere, people are spending less money on holidays. This frees up their finances for spending elsewhere, such as shopping for clothes online, home improvements, and cosmetic surgery. People are becoming more introspective in the pandemic world and giving their entire lives a makeover wherever possible. Cosmetic surgery is merely one facet of all of that.

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